Good Strategy/Bad Strategy
The difference and Why It Matters
Main Tools & Concepts
Strategy Kernel Overview: Richard Rumelt provides a logical structure he calls a "kernel" to describe the components of a good organisations strategy. Rumelt developed his structure after having studied and taught strategy at UCLA for over 50 years. Main Tool or Insight: The Strategy Kernel: (exerpt from the book in italics below) The core of strategy work is always the same: discovering the critical factors in a situation and designing a way of coordinating and focusing actions to deal with those factors. A good strategy has an logical structure based on a “kernel” of four essential elements:
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